It is no secret that there is cooperation between Google and Apple when it comes to setting the default search engine in iPhones. Google regularly pays a huge amount of money in exchange for Google being set as the default search engine on phones. The deal is said to guarantee Apple from 8 billion to 12 billion of dollars a year. Such practices are not liked by many institutions that believe that the cooperation concluded between companies is not conducive to healthy competition on the market and has symptoms of monopoly. It turns out, however, that Apple wants to accelerate the work on its original search engine.
It is worth noting that when using the search engine on iOS 14, some search results are returned by proprietary algorithms created by Apple. This means that Apple is working on a similar solution to the well-known Google search engine and wants to become independent in this aspect. It is said that work on the proprietary search engine from Apple has been underway since 2018, and in the coming months they are planned to accelerate even more. A key figure in the ongoing work will be John Giannandrea, who previously worked ... at Google. In addition, Apple has officially announced that the company is looking for developers specializing in the subject of search engines.