Nokia brand has returned to the market thanks to plans of HMD Global and it must be admitted that since the return of this brand to the market producers are gradually building strong position of Nokia on market. Not only is Nokia positively associated by customers on the basis of phones available on the market years ago, before the smartphone era, but also Nokia smartphones nowadays are very solid and regularly sell in large quantities. The sale of Nokia phones will probably even improve after premiere of new movie with James Bond in the lead role, because HMD has signed a contract under which HMD with using the Nokia brand has become the official technological partner of movie "No Time to Die".
As part of the cooperation, new Nokia phone which will appear on the market in 2 weeks will be used in "No Time to Die". This phone is supposed to support 5G. In addition, producers of film will use other Nokia smartphones in it, such as renewed version of the iconic Nokia 3310 and Nokia 7.2. In addition, one of the actresses playing in the new movie from the series with James Bond, Lashana Lynch playing the role of agent Nomi will be the main face of a 90-second advertisement of new Nokia devices.