Despite the fact that Facebook has achieved great success and is used by many people around the world, the company wants to increase its profits by publishing ads on the platform. There are more and more of them each month, and it is worth recalling that initially the site didn't present any advertisements. For a long time, static ads have been published on Facebook and in Messenger, but this is not the end of Facebook's plans connected with commercials, as Facebook wants to force Messenger to open video ads automatically.

Some people published information that they found autoplay video ads in their Messenger app. Facebook confirmed that they added this type of commercials to a very small percentage of people, but in the course of time they will be added for all people around the world. Bosses of Facebook think that people will deal with these commercials which will be published next to their private messages, but if public opinion will be negative then firm will think how to solve this problem. Stefanos Loukakos, who runs Messenger’s ad business said that user experience is priority for Facebook.

source