Instagram is a popular social networking site, which is particularly appreciated by people associated with cosmetics and fashion markets. Many users of this portal use their Instagram account as a way of earning money. Among the most famous people running accounts on Instagram, there is a kind of competition on the number of people observing profiles and on number of likes of photos. At this moment, it's hard to imagine a portal without the function of liking photographies, but as it turns out - Instagram considers this possibility.

This information appeared on the profile of journalist Jane Wong, which has been publishing reliable reports so far. After changes, application would still show likes for user who uploaded the image on  portal. Counter of likes would be hidden for other members of the portal. Employees of Instagram confirmed that this possibility is considered in the company, but so far this idea is not even in the testing phase, so it is not known whether eventually Instagram will decide on such a solution.

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