Relevant marketing campaigns are the key to selling smartphones in satisfying quantities, especially as the differences in specifications are usually relatively small. Redmi brand, that was officially separated from Xiaomi some weeks ago came up with an interesting idea to promote their new device. The company decided to promote its new model, Redmi Note 7, by launching it into space.

The phone was launched at a height of 35375 meters, where the temperature outside the phone was -58 degrees Celsius. The whole action was possible thanks to placing the phone in a weather balloon. Before appearing back on Earth, Redmi Note 7 took several photos of our planet with using its double main camera, which were later published by the Chinese manufacturer on its official account on Twitter. The phone, after falling to Earth, did not even have one scratch, and despite working in difficult conditions in space, it still worked flawlessly. Whole action is certainly an unusual idea to promote Redmi's new device.

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