Xiaomi has two phone brands in its portfolio: Redmi and Mi. Last year, a Chinese entrepreneur bought another company - Meitu. There were many indications that it will be transformed into another brand of Xiaomi's phones. Suspicion turned out to be correct, because Xiaomi will transform it into CC brand. This information was confirmed by the general director of the company, Lei Jun, who additionally explained to everyone how to explain this shortcut in name of brand.
The abbreviation means "colorful and creative". As for now, we didn't get to know the first phones in this series, but we are sure that they are going to receive names CC9 and CC9e. The number nine in their names didn't appear by accident, because this year the Chinese entrepreneur celebrates its 9th birthday. Xiaomi's target for CC brand will be mainly young people, which should be encouraged to buy these phones due to their impressive specifications and unusual designs, which will be designed by art students.